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Rolex - 278274-0035 Datejust 31 Stainless Steel Fluted / Oyster / Blue - Floral

Ref. 278274-0035

Rolex Rolex - 278274-0035 Datejust 31 Stainless Steel Fluted / Oyster / Blue - Floral
Rolex Rolex - 278274-0035 Datejust 31 Stainless Steel Fluted / Oyster / Blue - Floral
Rolex Rolex - 278274-0035 Datejust 31 Stainless Steel Fluted / Oyster / Blue - Floral

Case

MaterialWhite Gold, Stainless Steel
Diameter31 mm
CrystalSapphire
WR100 m

Dial

ColorBlue
IndexesNone Hands: Stick

Movement

Caliber2236
Typeautomatic
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About This Watch

The Rolex Datejust 31, in its 2022 iteration with a blue dial and fluted white gold bezel, embodies the quiet authority of a timepiece that has defined elegance since its introduction in 1945. The blue dial, deep and unadorned except for the subtle presence of stick hands, evokes the timeless appeal of minimalism, while the fluted bezel—a hallmark of the Datejust lineage—adds a touch of ceremonial gravitas. Crafted from stainless steel with a white gold bezel, the case balances the robustness of Oyster construction with the refinement of precious metals, a duality that has long distinguished the collection. The absence of indexes further emphasizes the dial’s clean, uncluttered character, allowing the blue hue to dominate as both a focal point and a statement of restraint. Beneath the sapphire crystal lies the self-winding caliber 2236, a movement that marries precision with practicality, offering a 55-hour power reserve and a date display that remains discreetly integrated into the design. The 31mm diameter ensures a presence that is neither ostentatious nor diminutive, making it a versatile companion for both formal occasions and the quiet confidence of everyday wear. This watch is for those who value heritage without harking back, sophistication without ostentation, and a piece that transcends trends. It suits the man or woman who prefers their luxury to speak in the language of understated mastery, a silent testament to the enduring allure of Rolex’s craftsmanship.

The 278274 family

278274-0035 is one of 34 variants sharing the 278274 base reference — same watch underneath, different dial, bezel, or bracelet execution. Browse the others:

+ 25 more variants in this family.

Inside: Caliber 2236

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This self-winding mechanical movement with date display is entirely manufactured by Rolex and inaugurates a new generation of movements. Its design and quality manufacture ensure peerless precision and reliability. Like all Rolex Perpetual movements, the 2236 is a certified Swiss chronometer, a designation reserved for high-precision watches that have successfully passed the Swiss Official Chronometer Testing Institute (COSC) tests. It was first introduced in 2014. It the first movement to be fitted with the Syloxi (silicon) hairspring.

906 other watches in the library run the Rolex 2236.

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