About This Watch

The Rolex Datejust 31, in its 178240-0028 iteration, offers a refined reinterpretation of the collection’s enduring legacy, blending timeless elegance with a contemporary flourish. The dial’s deep pink hue, rendered in a sunburst finish, exudes quiet sophistication, its radiance subtly amplified by the contrast of polished stick indexes and hands. Encased in stainless steel with a gently domed profile, the watch retains the Datejust’s signature balance of robustness and refinement, a hallmark of the collection since its introduction in 1945. The 31mm diameter ensures a modern, proportionate presence on the wrist, while the sapphire crystal and 100-meter water resistance underscore its practicality without compromising its stature. At the heart of the watch lies the Caliber 2235, a self-winding movement distinguished by its precision engineering and reliability—a testament to Rolex’s mastery of horology. The closed case back, though unadorned, speaks to the brand’s commitment to discretion and durability. This iteration of the Datejust 31, with its restrained yet striking color palette, appeals to those who seek a timepiece that commands respect through subtlety rather than ostentation. It is a watch for the discerning individual who values heritage, craftsmanship, and the quiet confidence of a design that transcends trends. Whether worn in formal settings or as a companion through daily life, it embodies the quiet authority of a piece that needs no embellishment to assert its place in the world of fine watches.

Grey · Stainless Steel

Ref. 178240-0001 · 31 mm

Silver · Stainless Steel

Ref. 178240-0005 · 31 mm

Grey · Stainless Steel

Ref. 178240-0006 · 31 mm

Black · Stainless Steel

Ref. 178240-0011 · 31 mm

White · Stainless Steel

Ref. 178240-0015 · 31 mm

Black · Stainless Steel

Ref. 178240-0016 · 31 mm

Pink · Stainless Steel

Ref. 178240-0017 · 31 mm

Black · Stainless Steel

Ref. 178240-0019 · 31 mm

+ 15 more variants in this family.

This model is equipped with calibre 2235, a self-winding mechanical movement entirely developed and manufactured by Rolex. Like all Rolex Perpetual movements, the 2235 is a certified Swiss chronometer, a designation reserved for high-precision watches that have successfully passed the Swiss Official Chronometer Testing Institute (COSC) tests. Its architecture, in common with all Oyster watch movements, makes it singularly reliable

732 other watches in the library run the Rolex 2235.

Rolex - 178158-0056 Datejust 31 Yellow Gold Diamond / Oyster / Black MOP

Ref. 178158-0056 · 31 mm

Rolex - 178248-0079 Datejust 31 Yellow Gold Domed / Oyster / Champagne Roman

Ref. 178248-0079 · 31 mm

Rolex - 178245f-0032 Datejust 31 Everose Domed / President / Chocolate Roman

Ref. 178245f-0032 · 31 mm

Rolex - 81299-0014 Datejust Pearlmaster 34 White Gold Diamond Mother of Pearl Diamonds

Ref. 81299-0014 · 34 mm